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AK2: The Coming of Age of a New Auckland

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In 2014, inspired by a series of positive developments in Auckland’s outlook, culture, atmosphere and mood, we sought to understand what had driven such change, and what we were becoming. Interviews with 50 leading Aucklanders produced AK2: The Coming of Age of a New Auckland.

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In 2013, we surveyed Aucklanders about how their feelings toward their city compared to a decade ago. 21% of those 973 people said they felt less proud of Auckland. 32% said they felt as proud. And 47%, by far the largest group, said they felt more proud of our city.

Intrigued by why pride in Auckland was growing, we studied what defines our ‘new Auckland’, building a report from the words of 50 leading Aucklanders, including Jacinda Ardern, Al Brown, Peter Cooper, Shamubeel Eaqub, Sir Bob Harvey, Mayor Len Brown, Sir Rob Fenwick, Dick Frizzel, Rob Fyfe, Sir Ralph Norris and Bic Runga.

AK2 is part of the Auckland Museum Collection.

AK2: The Coming of Age of a New Auckland

AK2: The Coming of Age of a New Auckland

By James Hurman

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